B2B marketing

Beginnings

We started as a content analytics platform serving B2B marketers and noticed that most buyers were not engaging with text-based content. As we dug deeper and spoke with hundreds of users, it was apparent that the way our brains want to absorb information has changed. The best way to share information is short-form video. But marketers also told us that consistently creating on-brand, short marketing videos is too time and money intensive. There had to be a better way.

ATDC at Georgia Tech

Today

Our main office is located in midtown Atlanta right next to Georgia Tech. We're serving big and small B2B clients who want to transform longer videos into key moments - highlights - that they can quickly share with their audience.

AI automatic video editing

Future

We're on a mission to understand video content. It's a non-trivial problem whose solution is applicable far beyond just B2B marketing videos. Our strong focus on continuous research - both customer research and technology - distinguishes us on our way to become the world leaders in video.

Team

Piyush Saggi

CEO

Former Microsoft Exec. MS in CS. MBA in Marketing.

Nitesh Chhajwani

CTO

Serial entrepreneur and technologist.

Dr. Thomas Ploetz

Chief AI Officer

Associate Professor of AI at Georgia Tech. Expert in Attention Modeling.

Jacob Dent

Director of Operations

Coffee afficionado with a history and media bent.

Arjsanell Odom

Associate AE

Galdin Raphael

Senior Developer

Sergey Trubaev

Software Engineer

Kelly Ward

Demand Gen

Key Investors and Advisors

Ben Tosado

SVP of Cloud, UDT

Serial entrepreneur and investor

Bob Morrell

Serial entrepreneur and investor

Founder of Riskonnect

Per Wergren

CEO, Accelerator AB

Past President of IACMP

Ryan Hollenbeck

SVP, Global Marketing, Verint

Flashpoint, Georgia Tech

Investor

Alan Fletcher

CPO, Demandbase