Marketing Operations Manager
Support execution of new programs within the constraints of existing infrastructure.
Want to help team do new things without breaking sh$t or compromising on data.
How Parmonic helps?
Helps create a consistent process between campaigns & ops.
Integrates with existing ops infrastructure.
Helps you maintain data ownership & hygiene.
Worry-free video infrastructure.
Tips to be successful
Set clear expectations with content & campaign owners.
Boldly embrace video.
Set up a process early on.
Support video campaigns without breaking infrastructure.
A consistent approach to running campaigns.
Save time on tasks like webpage & email creation.
Reuse existing reporting workflows with minimal change.